All new and factory reset Android devices in the UK and Europe now allow users to replace the default Google search option with one of several others, including the blockchain-based, privacy-focused search engine Presearch.
According to Presearch, its private, decentralized search engine has more than 2.3 million registered users and 1 million searches per day, an increase of more than 300 percent since January 2021.
“With Android running on roughly four fifths of the world’s smartphones, including hundreds of millions in Europe, we see this as a huge win in introducing decentralized services and the blockchain mainstream and driving mass adoption,” said Colin Pape, founder of Presearch .
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Presearch is a decentralized search engine that uses geographically dispersed nodes to process search queries. In return, Presearch offers the node operators rewards through Ethereum-based PRE tokens.
Punishment from Google
The decision to allow Android users to choose their default search engine follows a decision by the European Commission in 2018 to fine Google € 4.3 billion for misusing Android to increase its search engine market share.
As a result, Google announced earlier this year that it would increase the number of search providers on its page with the default settings.
From September 1, 2021, Android devices will list the five most popular eligible search engines in each country in the European Union in random order at the top of the Android selection screen. These are followed by up to seven other search engines in the lower area.
Pape believes the Presearch move could potentially help attract millions of new users in what he sees as one of the biggest wins for any project in the crypto space.